Florian Sengstschmid – Tourism like an onion: Slow Food Travel

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Bra, Italy

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November 19th at 15:00 in your time zone

Free event

Let’s imagine tourism as an onion. At the center, we have local products, local producers, the communities that safeguard gastronomic traditions.

The external layers represent all the things in the tourism value chain: hotels, restaurants, guided tours, markets, and so on. This is Slow Food Travel. An authentic tourism that’s good, clean and fair.

Florian Sengstschmid presents this idea as applied to Azerbaijan, where—in the northwest of the country—a new Slow Food Travel destination has been formed. It’s a country of extreme diversity of climates and terrains, passing from lowlands cultivated with tea and lemons to impervious highlands, and a wealth of biodiversity. And now you can live all of this in close contact with local communities.

With years of experience in the field of international tourism, Florian Sengstschmid was the Executive Director of the Azerbaijan Convention Bureau and is now the CEO of the Azerbaijan Tourism Board and Chief Advisor of the state agency for tourism. He’s also one of the pioneers of the Slow Food Travel model.

The Food Talks are new and freely accessible format of Terra Madre Salone del Gusto: ten minutes for our guests to explore their thoughts on the world we live in, and the future we want for it. The full episode with Florian Sengstschmid will be released on November 18.

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Event languages: IT, EN

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